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11 e 12 Agosto
For over 100 years, L'Oréal Professional Products has been synonymous with quality, innovation, and
cutting-edge advancements in the professional beauty market.
The journey began when founder Eugene Schueller created the first hair colorant that was safe for health and
specifically designed for professional hairdressers.
This invention led to the founding of the L'Oréal Group, with a mission and commitment to serve a profession
that is both an art form and a passion, changing people's lives every day: BEING A HAIRDRESSER. Each day, we
transform lives with a brush and a hairdryer. We believe in the power of our community to inspire and create
the Beauty that moves the world.
THE L'ORÉAL GROUP'S COMMITMENT TO AMBITIOUS GOALS FOR THE 2030 AGENDA.
WE OPERATE WITH THREE MAIN OBJECTIVES: RESPECTING PLANETARY BOUNDARIES, REDUCING OUR IMPACT BY ENSURING
THE GROUP'S BUSINESSES RESPECT THE LIMITS ESTABLISHED BY THE INTERNATIONAL SCIENTIFIC COMMUNITY, AND
EMPOWERING OUR ECOSYSTEM TO BE PART OF THE TRANSFORMATION, ENCOURAGING OUR PARTNERS, CONSUMERS, AND SECTOR
TO BECOME AGENTS OF CHANGE AND CONTRIBUTE TO SOLVING THE ENVIRONMENTAL AND SOCIAL CHALLENGES THE WORLD
FACES.
TRANSFORM OUR BUSINESS
EMPOWER OUR ECOSYSTEM
TRANSFORM THE PRO INDUSTRY
CONTRIBUTE TO THE WORLD'S CHALLENGES
EMPOWERING BEAUTY
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Ensure an incredible experience with the best professionals in the international marketexperiência incrível com os melhores profissionais do mercado internacional.
